Kingsville, ON (May 5, 2025) – Flag football just got fresher. Industry leader Mastronardi Produce is partnering with USA Flag Football as the official Produce Sponsor. Mastronardi Produce will sponsor events under their flagship SUNSET® brand. SUNSET will help fuel athletes and fans with fresh produce, while supporting the brand’s mission to connect people through wow flavor experiences.
“Nutrition is so important, especially for athletes, that’s why USA Flag is a natural partnership for us” said Geoff Kosar, Vice President, Marketing at Mastronardi Produce. “When produce is delicious and accessible, people are encouraged to eat fresh.”
Mastronardi Produce offers a wide range of products under their SUNSET brand – from tomatoes, cucumbers, and peppers to berries. SUNSET produce will be available to athletes from all divisions at USA Flag events throughout the year.
“We’re especially excited to partner with USA Flag on their programs geared towards boys and girls Youth and High School Divisions to encourage healthy eating choices from a young age,” continued Kosar. “This partnership speaks to Mastronardi’s purpose to nourish people through fresh food, and we look forward to connecting with fans and athletes over flavorful produce.”
USA Flag is leading the flag football movement in the USA, organizing the Amateur Championships, and World Championships. The sport has experienced tremendous growth in the past few years and will make its debut at the 2028 Olympic Summer Games in Los Angeles.
Founded in 1954, Mastronardi Produce is the largest vertically integrated producer and distributor of greenhouse-grown produce in North America. A fourth-generation family-operated business, Mastronardi Produce runs mega greenhouses and distribution centers across North America.
By partnering with USA Flag, Mastronardi Produce is excited to help inspire athletes and fans at all levels to eat their fresh fruits and vegetables and remind them that flavor and quality make all the difference.
About USA Flag
USA Flag is the world’s largest flag football tournament operator and current Guinness World Record Holder for the 2025 Flag Football World Championships held annually in Tampa Florida. USA Flag prides itself on advancing the sport for all athletes globally.”
About Mastronardi Produce
Mastronardi Produce® is dedicated to nourishing people through fresh food by making flavorful produce available 365 days a year. Growing, distributing, and marketing fresh fruits and vegetables for over 70 years under the flagship SUNSET® brand, and more recently under the Backyard Farms®, and Queen of Greens™ brands. Mastronardi Produce® is a pioneer in the greenhouse industry and continues to lead the future of fresh produce through innovation, growth, and flavor.
Their flagship SUNSET® brand is committed to bringing people healthy, fresh, and flavorful fruits and veggies year-round. Connecting people through wow flavor experiences for over 70 years, SUNSET continues to inspire people through flavor and provide fresh produce for every eating occasion.
Company Contact:
Geoff Kosar, Vice President, Marketing
o: 519-326-3218
c: 519-996-0313
Geoff.kosar@sunsetgrown.com
