“Flavor That Lasts” Campaign Receives Top Creative Honors for Mastronardi Produce®

Kingsville, ON (January 13, 2026) – Mastronardi Produce® is proud to announce that its “Flavor That Lasts: Celebrating 30 Years of SUNSET® Campari® Brand Tomatoes” campaign has earned two prestigious advertising industry awards: a Muse Creative Award (Platinum) in the Video – Food & Beverage Category, and a Vega Digital Award for Video/Online (Campaign) in Food & Beverage. These wins position Mastronardi alongside leading global brands celebrated across both awards.

 

The campaign features a trio of emotionally driven 30-second commercials – “Tomato Through Time,” “Transcendent Tomato,” and “Finding Campari®.” These shorts explore the connection between flavor and memory, and each commercial is a tribute to the way Campari® brand tomatoes have become woven into the fabric of everyday moments and family traditions. Developed by Mastronardi’s in-house marketing team, the video series garnered over 3 million views on YouTube, resonating with audiences across North America.

 

“These awards are a testament to how deeply people connect food with shared experiences and memories. We’re honored that this campaign, created by our in-house marketing team, has been recognized among such world-class creative talent,” said Geoff Kosar, VP Marketing.

 

These prestigious honors affirm Mastronardi’s commitment to crafting purposeful, compelling campaigns that elevate fresh produce marketing. The company continues to push creative boundaries while honoring a tradition of quality, flavor, and connection.

 

Company Contact

 

Geoff Kosar

Vice President, Marketing

communciation@sunsetgrown.com

 

About Mastronardi Produce®

 

Mastronardi Produce® is dedicated to nourishing people through fresh food by making flavorful produce available 365 days a year. Growing, distributing, and marketing fresh fruits and vegetables for over 70 years under the flagship SUNSET® brand, and more recently under the Backyard Farms®, and Queen of Greens® brands. Mastronardi Produce® is a pioneer in the greenhouse industry and continues to lead the future of fresh produce through innovation, growth, and flavor.

 

About MUSE Creative Awards

 

Presented by the International Awards Associate (IAA), MUSE Creative Awards celebrate international excellence in advertising, design, and digital media across hundreds of categories.

 

About Vega Digital Awards

 

Presented by the IAA, the Vega Digital Awards honor outstanding work across digital platforms—including websites, video, Social, and marketing—with entries evaluated on creativity, innovation, and impact.

 

 

 

 

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