Kingsville, ON (November 18, 2013) – Mastronardi Produce® is pleased to announce their home farm Mastron has been honored with the Premier’s Award for Agri-Food Innovation Excellence. This prestigious award is presented by Ontario’s Ministry of Agriculture and Food for innovators in the agri-food sector.
“The Mastronardi family is dedicated to finding the next best tomato; one that not only excels in flavor but also growing patterns and yields,” said Christopher Gill, Director of Greenhouse Operation. “This is a great award that means a lot to our community and what we put into our daily operations.”
This award is presented to those who are positively impacting the economy by utilizing innovative business practices. Mastronardi Produce® is an industry leader for their innovations in growing, packaging and distribution.
CEO Paul Mastronardi travels the world with the goal of bringing home a unique flavor experience. Varieties are then tested at the Mastron facility for flavor profiles, yield, healthy plant growing and overall consistency. Each year, numerous tomato varieties are tested and many have been successfully launched into market.
This process has seen extremely successful results. Award-winning SUNSET® tomato brands that began as test varieties include Zima® grape tomatoes, Y.E.L.O. Youth, Energy, Life, Om…® cocktail tomatoes, and the renowned Campari® brand cocktail tomatoes.
“Our belief has always been that innovation breeds new products, and in this case, flavorful ones,” said Paul Mastronardi. “This award represents that philosophy and really inspires us to continue what we’re doing.”
To learn more about SUNSET® brand produce, please visit sunsetgrown.com.